Full Professor of Digital Marketing within the Faculty of Economics and BusinessLinkedin, personal website and/or blog
Field of expertise: Economics and business studies
(+34) 93 253 75 37
Knowledge area: Marketing.
Expert in: Digital marketing, e-commerce, online consumer experience, and marketing/e-learning interfaces
Research centre: Departmental research.
Research group: DigiBiz (Digital Business Research Group).
Position in research group: Principal investigator.