The inaugural lecture marks the start of the new academic year. But not just this. It is the time each year when the UOC community comes together to hear a leading expert debate and reflect on an aspect of the reality that surrounds us. This year we are accompanied by Jordi GalÝ, who invites us to analyse our current situation in terms of the economy. Thus, the crisis acts as the focal point for his lecture. A crisis which, far from pushing us under, has opened our minds to how to build a new world full of challenges and opportunities. Welcome to the inaugural lecture 2014/2015.